Brand at a Glance
LOGO
Clear space is 2x on all sides.
1x = arc thickness
ALTERNATE LOCKUP
Clear space is 1x on all sides
MINIMUM WIDTH
print: 1.5"
digital: 200 px
print: 0.5"
digital: 75 px
MAXIMUM WIDTH
PLACEMENT
Top left or right corner, or centered (if no other objects)
Download full logo set here.
CHAPTER LABEL
EVENT LABEL
Generate your own custom logo here.
COLOR
PRIMARY
Warm, approachable, and contemporary
REVIVAL
ORANGE
Pantone 165
C0 M75 Y95 K0
R231 G97 B39
HEX E76127
MISSIONAL
BLUE
Pantone 315
C100 M46 Y38 K13
R0 G104 B128
HEX 006880
TEXT
GRAY
80% GRAY
C0 M0 Y0 K80
R51 G51 B51
HEX 333333
WHITE
C0 M0 Y0 K0
R255 G255 B255
HEX FFFFFF
PROPORTIONS
SECONDARY
Vibrant and youthful
FIYA
GOLD
Pantone 7548
C0 M23 Y100 K0
R255 G198 B11
HEX FFC60B
NEW LIFE
GREEN
Pantone 375
C47 M0 Y100 K0
R149 G201 B61
HEX 95C93D
HOPEFUL
BLUE
Pantone 637
C62 M42 Y8 K0
R72 G193 B225
HEX 48C1E1
MANUSCRIPT
PINK
Pantone 214
C13 M100 Y36 K0
R212 G26 B105
HEX D41A69
FAITHFUL
NAVY
Pantone 2955
C100 M78 Y35 K28
R11 G60 B97
HEX 0B3C61
TYPOGRAPHY
TONE
Respectful, but informal,
and always hopeful.
Our communication creates for people a sense of being in conversation once again with their favorite professor— someone they trust, respect, and feel known by.
• smart
• humble
• caring
• comfortable in their own skin
• inspiring
• flexible
• effective
• memorable
• helpful
• fun
Questions? brand@intervarsity.org